Training Aim
The program aims to foster students with solid IT and economic management theoretical foundation, and promote them being the compound and innovative talents who have outstanding professional skills and master the business law under the conditions of modern information technology through systemic e-commerce theory leaning and professional skill training. The core competencies of these professionals is the ability to skillfully use modern information technology and propose related solutions to deal with the business issues .
Major Characteristics and Training Requirements
Electronic commerce is not only the replacement of business means and methods,but the shift of business operation paradigm. Therefore,the training requirements for e-commerce professional talents will include:understanding the enterprise organization forms,management models and business processfeaturesunder network environment; familiar with a variety of business technologies and can translate the business needs into the e-commerce applications; familiar with business operation models under network environment and can complete e-commerce activities’ planning and implementation combined with concrete condition.
The professional features include three aspects: firstly,the students focused on building a solid foundation of information technology,especially the ability of skillfully using technical means to achieve business purposes; secondly,fostering the students with the ability of e-commerce industry solutions formulation and implementation; finally, combined with the underground teaching aims for research school establishment,training leaders to lead business change trends talents
Major main (core)courses
Major main courses: Introduction to Electronic Commerce,E-commerce Economics,Data Structures, Database Theory and Application, Network Technology Foundation,Web Design and Development,Information System Analysis and Design, Network Marketing, Electronic Payment and Business Security, Logistics Technology and Operation Management, Business Quantitative Analysis, Modern Services Management, etc.
Bilingual Courses: Principle of Economics, Web Design and Development
Features Courses: Business Quantitative Analysis Technology, Modern Services Management, Mobile Commerce Technology and Applications, Information Management Theory and Technology.
Main Experiments and Practice Teaching Requirements
The main experiments include: Data Structure Algorithm Design Experiment, Database Design, Experiment, Computer Network Experiment, Webpage Design and Website Construction Experiments, Information Systems Design Experiments, Commercial Information Retrieval Experiment, Business Quantitative Analysis Technology Experiment.
The main practice teaching links include: Network marketing, Web Design and Development (Course Design), Information Systems Analysis and Design (Course Design), Summer Social Practice, Graduation Practice, Thesis and Graduation Design.
Graduation Requirements and Other Necessary Instructions
Students obtain the required credits, complete the degree thesis and graduate design, pass the oral defense, and achieve the provisions of Wuhan University degree awarded, are permitted to graduate and granted Bachelor degree of Management.
